Hello there, Welcome to the latest edition of The Arctic Rider blog. It's only 99 days until I set off from Lands End ready to attempt to get to John O'Groats within 24 hours. Some of my regular social media followers will have noticed that I have changed my logo. I was messing around on my laptop one night and ended up coming up with the below design which I kind of liked. It got the wife's stamp of approval so I thought I'd go for it! At the same time I also designed this logo for my Iron Butt ride, incorporating the Iron Butt UK logo. Again this got the OK, this time from the UK Iron Butt association, so it's official. As you can imagine I've been thinking a lot about my ride and chatting to other bikers I know and some of my buddies on Twitter. It's a very different challenge to the one I faced in 2014 riding to the Arctic. Back then it was more of a long term view, with that trip being 3 weeks, and all about long but steady days, making...
Real-world adventure. Purposeful miles