Sunday, 22 September 2013

What's LoGoing On?

Hallo. God Dag. Hvordan går det?

I've just practicing my Norwegian! Although at the moment saying 'hello' and 'how are you?' is as far as I have got. Luckily English is very widely spoken in Norway so I should be alright, although I do want to try and learn some key phrases before I go out of politeness. The kind of things I am thinking of are:

  • Hello.
  • Do you Speak English?
  • Can I camp for one night?
  • Two beers please! (One for me and one for Brian)
These phrases tend to be the limit to my vocabulary in most languages that I dabble in  which is mainly French, Belgian, Swiss, Luxembourgian.. OK just French! and a small bit of German, and Spanish.

Anyway moving away from my cultural naivety its been another action packed week in the build up to my Arctic adventure. I've been working away on several aspects of the project, none of which have come to fruition yet, but in the middle of the work I came across something rather surprising. Basically, someone had copied my logo for a motorbike trip they were doing to the Arctic! Now that I have my GoPro camera  I was able to capture this event on video.. please check out the short video below for all the info and to see the copied logo for yourself. Video link

As you can see from the video I wasn't a happy biker but knew that I needed to keep my cool and an open mind as sometimes these things are a genuine mistake. Luckily for me it only took a day or so from discovering this logo and contacting the website owner for him to get in touch with me. He told me that this was a genuine mistake on his part and that someone else had made the logo for him and he didn't realize. Its certainly not for me to cast judgement as to whether or not this is the truth but the outcome of the logo being removed is certainty the best outcome for me and Arctic Ride 2014. I'll leave you to make up your own mind on that one.

Big thanks to everyone who got behind me on the logo issue, especially to Bernie, Kirsty, Christine, Hans, Paul Mc, and Lord Vulcan. It was a wonderful feeling to know I had a following behind me willing to fight my corner! I'm truly honored and I can't wait to represent you all on my journey to the Arctic in May next year.

So apart from the 'Logo fraud' its been a quiet week with nothing of note to write home about.. Hopefully this time next week that will have changed!

That's all for this week this folks! Please keep sharing my story and what I am doing.

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YouTube - 'Subscribe' to Arctic Ride 2014

Ride safe!


Monday, 16 September 2013

6 months on... 8 months to go


Welcome to the latest Arctic Ride blog!

Thanks again for tuning in to the latest update on the preparation for my 6,000 mile solo endurance charity motorbike ride to the Arctic Circle.

For those of you who are new to the blog and what I am doing I have a short promo video (just over 2 minutes) which tells you all about what I am doing. See below or click on this LINK

So what have I been up to this week? Well its been a pretty quiet one to be honest.

I've spend most of the time taking stock of what has happened over the last 6 months since I announced that I was heading to the Arctic to raise money for Cerebra. I'm pleased to say that I think I've come a long way in 6 months. I've managed to get a new motorbike, several companies on-board, raise £375 for Cerebra already, and I've acquired a base of followers and companies who are keeping me motivated and on track to make it to the Arctic Circle in May & June of next year.

For all of this I am very thankful and motivated but I have a feeling this is also a kind of cross-roads. To use a football analogy, I feel like my beloved Newcastle United who, at the end of the 1995/96 season when they finished 2nd in the Premier League, were oh so close to winning the Premier League title. At this point they could have said "Well lads we've done ok, best but settle for what have and not push Manchester United for another season" but they didn't! They went and spent a world record fee on the best striker on the planet and really went for it!

Now I'm not saying I'm going to spend £15 million on my trip or have Alan Shearer come with me (always worth an email though) but I feel like I have a massive opportunity to build on what I have and really make a big push on to the next level... raise my profile, and untimely raise even more money for Cerebra.

The first step of this big push was getting my promo video, show above, of the line (I'm sounding like Alan Pardew on transfer deadline day) and I did this with the help of MPH studios. Now I have it I know something that can grab the attention of companies and individuals more than any press release or photo pack could. Over the next few weeks I'm really going to spend the time and target some more companies and media outlets to try and get them to buy into my Arctic Ride.

I want to say a massive thanks to everyone who is reading this blog, watching my YouTube videos, reading my tweets, and liking me on Facebook. All I can ask is that you keep doing this and to tell you friends, colleagues, and anyone you can what I am doing and why I am doing it!

Many thanks for reading.

Ride safe.


Tuesday, 10 September 2013

Filming week

Hi everyone.

Summer is nearly over so I've been trying to cram in as much biking and Arctic Ride stuff before the weather turns.

As you can see from this week's blog title its all been about filming!

The first exciting news it that I have ordered my GoPro helmet camera, some memory cards, and a helmet mic, all of which I will need for my trip if I am going to document it and turn it into a film. They should all arrive this week so I can't wait to test them out!

My first lot of filming happened on Tuesday when I went to see Neil at Newcastle Rider Training. The idea of visiting was to get some tips on biking from a professional instructor and share those tips with all my readers and viewers on YouTube. As a biker there is always room for improvement.

Filming at Newcastle Rider Training
The topics we covered included; Braking, Riding Abroad, Overtaking, and positioning. We managed to get a lot of footage on the day which is all still to be processed, edited, and uploaded on to YouTube... so watch out for those popping up on YouTube. To get the latest videos from my YouTube channel you can subscribe at the following link:

The second lot of filming happened on Wednesday when I hit the road and traveled up to Kielder Water in Northumberland near the Scottish boarder. This time I was meeting up with MPH Studios who are a production company from the North East of England. MPH got in contact after seeing my story on twitter and wanted to help out and boy I'm glad they did.

Filming with Phil and Jon from MPH studios
The idea of the promo was built after a meeting with MPH a few months ago to see what they could provide and we agreed to head up to Kielder to get some footage and do an interview about my Arctic Ride.

Phil and Jon from MPH were brilliant on the day and directed and shot some great videos coming up with great ideas that I would have never even thought. Also in the studio Phil created a very awesome animation to help express my route. So after 178 miles of riding and hours of production effort from MPH the promo video for my Arctic Ride was born. You can see the video below (2.36 minutes). Enjoy!

Thats all for this week folks. Thanks again for reading and please keep spreading the word. Also, I know its Great North Run time, but if you would like to donate (with all monies going to Cerebra) please visiting my Donations page

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Ride safe!


Sunday, 1 September 2013

Photo shoot and a new helmet


Welcome to the latest Arctic Ride 2014 blog! For the regular readers of the blog you will notice that its been a few weeks since I have posted and this is because I moved house and I've been without the internet (which makes blogging somewhat difficult). The good news is I am back online and even though it was my birthday on Friday and my wedding anniversary today I've managed to squeeze in a blog to give everyone an update of what I've been up to.

Even though I've been busy moving house I haven't let it get in the way of my preparation for my 6,000 mile solo charity motorbike ride to the Arctic Circle. As ever I've been rather busy and I have two major updates to tell you about.

The first was my photo shoot with Allinson's Photography. The aim of this session was to produce some professional photos that I could use as publicity shots for both press releases/media articles and for my social media network.

At Whitley Bay Lighthouse where I will start my ride in May 2014

Those of you who have seen recent photos of the Arctic Ride bike will have noticed the Allinson's Photography logo on the side boxes and I'm very please to be associated and supported by such a great local company.

As with most things in the North East of England the photo shoot was dependent on the weather being nice. Luckily the morning we picked in August was a nice one so we were able to get some nice shots. We tried to pick some iconic places in the North East of England and in the end we decided on 3. The first location was St Mary's Lighthouse in Whitley Bay. Whitley Bay is the town I grew up in and the its lighthouse, St Mary's, is where I will be starting from next May.

St Mary's Lighthouse, the icon of my hometown of Whitley Bay
After the shots were taken in Whitley Bay we moved to Newcastle upon Tyne to its famous quayside to get some shots.

The Tyne Bridge, Newcastle upon Tyne

The Millennium Bridge, Newcastle upon Tyne 
The final location for the shoot was at the Angel of the North. For those readers who aren't from the North of England, and contrary to popular belief, the Angel of the North isn't actually in Newcastle but is located in Gateshead.

The Angel of the North
So that was a small selection of my photo shoot. I'm sure you will see at lot of these photos in the coming weeks and months. To check out the full gallery please visit

Big thanks to Bruce Allinson from Allinson's Photography for his work on the shoot.

Now... the second big thing which has happen in the past few weeks involves helmet manufacturer Reevu. I spoke in detail about Reevu back in one of my blogs in June (link here). Reevu are based in the North East of England like myself and back in June kindly offered to help me out with my trip by providing me with a state of the art helmet. As all bikers know, a motorbike helmet serves one purpose - To Protect. Reevu's helmet take this concept one step further by producing the world's first motorbike helmets with integrated rear vision system.

I popped down to meet the team at Reevu last week where they presented me with a helmet to use on my Arctic Ride. Reevu are based about 30 miles from me so I took the morning off work to have a nice ride down and make time to talk to them about the product and how it can benefit me on my trip. When I got down there I ended up chatting about bikes and helmets for a good hour. I also received a good education in to how helmets are built, how they are designed to protect, and how the Reevu rear vision system works.

Sporting the Reevu helmet
I only managed to use the helmet for the 30 mile ride home but the initial signs were great from a helmet build point of view and the rear vision system. Before the summer is out I will write a full blog reviewing the helmet. So watch out for that one.

That's all for this week readers. Please continue to support my Arctic Ride using the following media links and tools.

Twitter - Follow @arcticride2014
Facebook - Like Arctic Ride 2014
YouTube - Subscribe to Arctic Ride
Virgin Money Giving - Donate with all money going to charity Cerebra 

Ride safe!