"Gordon Stuart (AKA The Arctic Rider) is on a mission to ride his motorbike across the Arctic Circle in every country possible, while raising money and awareness for causes close to his heart."

“It started in 2011 as a charity ride to the Arctic Circle that didn’t really go to plan, and has become a near obsession with the Arctic, an obsession with riding a motorbike, and an obsession helping organisations who help others” - Traverse Magazine, November 2017.

To date, Gordon has raised over £13,000 for charities, ridden over 14,000 miles as part of the challenges.

Gordon is an Ambassador UK-brain injury charity Cerebra and global youth leader forum One Young World, and fundraiser for special care babies charity Tiny Lives. He is keen motorcyclist, writer, and film maker.

Becoming a Sponsor of the Iron Butt challenge

The Arctic Rider - Becoming a Sponsor of the Iron Butt challenge

The Arctic Rider is an ongoing project of charity motorbike challenges by fundraiser Gordon Stuart.

Gordon is an Ambassador for special care babies charity Tiny Lives, UK-brain injury charity Cerebra, and global youth leader forum One Young World

Gordon on his departure to the Arctic - May 2014
Gordon combines his passion for motorbikes to help raise money and awareness for charities close to his heart (check out 'The Charities Page' for more info). This is done through setting himself motorbike related challenges and gaining sponsorship donations for completing them which go straight to the charity. Gordon uses social media including Facebook, Twitter, and YouTube, as well as corporate sponsors to help raise the profile of his challenges.

"The Arctic Rider is all about a burning sense to do what is right, adventure, community, and raising a shed-load of cash for charity. Yes my challenges cost money to do, and sure I do enjoy them, but being able to combine my passion for motorbikes with raising money for charity its win win for me. My social media work and networking ensure that my adventures raise far more money than they cost meaning every penny donated goes to my charities" - Gordon Stuart

For his 'Arctic Ride 2014' challenge sponsors funded 50% of his costs to do the trip but for this year's Iron Butt Challenge Gordon is taking a different approach.

Gordon said "The costs of my Iron Butt are relatively small compared to my Arctic challenge in 2014, but I had such success attracting sponsors and the feedback from them was great, I still wanted to offer companies the opportunity to sponsor but with their sponsorship money going straight to Tiny Lives Trust."

Gordon is offering companies the chance to have their logo on The Arctic Rider motorbike, website, film, and in press coverage in exchange for £100 donated to Tiny Lives Trust via Gordon's Virgin Money Giving page.

In 2014 The Arctic Rider gained media coverage on BBC radio, The Evening Chronicle, Local radio, worldwide motorcycle media and more (click here to see more), had 60,000 views on his blog, in addition to a large social media span with over 1,900 followers on Twitter.

For his Iron Butt challenge 2016, Gordon has already gained support from Suzuki, and Devitt Insurance. 

For sponsorship opportunities contact Gordon at: or via social media. 

Click on '2016 Challenge' for information on Gordon's current adventure. 

Click on the 'Arctic Ride 2014' page to learn more about Gordon's last adventure.


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